Ashota research
Best Airbnb Markets in the US (Modelled)
A ranked view of the strongest US short-term rental markets in the Ashota database, scored on modelled revenue, occupancy, demand drivers and destination strength.
Ranked from 449 markets in the Ashota database. Every figure below is modelled, not scraped from a booking platform — use it to shortlist markets, then open a market page for the full breakdown and the local rule status.
| # | Market | Ashota score | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Aspen, COPitkin County | 89/100 | $692 | 58% | Jan–Feb–Mar |
| 2 | Key West, FLMonroe County | 84/100 | $412 | 72% | Jan–Feb–Mar |
| 3 | Vail, COEagle County | 82/100 | $598 | 58% | Jan–Feb–Mar |
| 4 | Miami Beach, FLMiami-Dade County | 81/100 | $365 | 70% | Jun–Jul–Aug |
| 5 | Nantucket, MANantucket County | 80/100 | $598 | 52% | Jun–Jul–Aug |
| 6 | Newport Beach, CAOrange County | 78/100 | $432 | 63% | Jun–Jul–Aug |
| 7 | Santa Barbara, CASanta Barbara County | 78/100 | $412 | 66% | Jun–Jul–Aug |
| 8 | Santa Monica, CALos Angeles County | 77/100 | $392 | 68% | Jun–Jul–Aug |
| 9 | Telluride, COSan Miguel County | 77/100 | $565 | 55% | Jan–Feb–Mar |
| 10 | Naples, FLCollier County | 77/100 | $392 | 62% | Feb–Mar–Apr |
| 11 | Jackson, WYTeton County | 77/100 | $498 | 60% | Jan–Feb–Mar |
| 12 | Coronado, CASan Diego County | 76/100 | $432 | 64% | Jun–Jul–Aug |
| 13 | Laguna Beach, CAOrange County | 76/100 | $452 | 62% | Jun–Jul–Aug |
| 14 | Napa, CANapa County | 76/100 | $412 | 62% | Jul–Aug–Sep |
| 15 | Fort Lauderdale, FLBroward County | 76/100 | $312 | 68% | Jun–Jul–Aug |
| 16 | Park City, UTSummit County | 76/100 | $498 | 58% | Jan–Feb–Mar |
| 17 | Scottsdale, AZMaricopa County | 74/100 | $312 | 63% | Jan–Feb–Mar |
| 18 | Healdsburg, CASonoma County | 74/100 | $452 | 60% | Jul–Aug–Sep |
| 19 | San Diego, CASan Diego County | 74/100 | $292 | 68% | Jun–Jul–Aug |
| 20 | Boca Raton, FLPalm Beach County | 74/100 | $312 | 63% | Jun–Jul–Aug |
| 21 | Lahaina, HIMaui County | 74/100 | $398 | 68% | Jan–Feb–Mar |
| 22 | Breckenridge, COSummit County | 73/100 | $452 | 60% | Jan–Feb–Mar |
| 23 | Santa Rosa Beach, FLWalton County | 73/100 | $445 | 61% | Feb–Mar–Apr |
| 24 | Edgartown, MADukes County | 73/100 | $525 | 52% | Jun–Jul–Aug |
| 25 | East Hampton, NYSuffolk County | 73/100 | $585 | 50% | Jun–Jul–Aug |
| 26 | Paradise Valley, AZMaricopa County | 72/100 | $425 | 60% | Jan–Feb–Mar |
| 27 | Carmel-by-the-Sea, CAMonterey County | 72/100 | $452 | 60% | Jun–Jul–Aug |
| 28 | Key Biscayne, FLMiami-Dade County | 72/100 | $392 | 62% | Jun–Jul–Aug |
| 29 | Kihei, HIMaui County | 72/100 | $352 | 70% | Jan–Feb–Mar |
| 30 | Southampton, NYSuffolk County | 72/100 | $548 | 50% | Jun–Jul–Aug |
| 31 | Palm Springs, CARiverside County | 71/100 | $352 | 62% | Jan–Feb–Mar |
| 32 | Islamorada, FLMonroe County | 71/100 | $372 | 68% | Jan–Feb–Mar |
| 33 | Siesta Key, FLSarasota County | 71/100 | $398 | 65% | Feb–Mar–Apr |
| 34 | Honolulu, HIHonolulu County | 71/100 | $298 | 72% | Jan–Feb–Mar |
| 35 | Carlsbad, CASan Diego County | 70/100 | $318 | 65% | Jun–Jul–Aug |
| 36 | Huntington Beach, CAOrange County | 70/100 | $318 | 64% | Jun–Jul–Aug |
| 37 | Monterey, CAMonterey County | 70/100 | $352 | 62% | Jun–Jul–Aug |
| 38 | Venice, CALos Angeles County | 70/100 | $332 | 66% | Jun–Jul–Aug |
| 39 | Fort Myers, FLLee County | 70/100 | $268 | 61% | Feb–Mar–Apr |
| 40 | Longboat Key, FLSarasota County | 70/100 | $385 | 61% | Feb–Mar–Apr |
| 41 | Princeville, HIKauai County | 70/100 | $385 | 68% | Jan–Feb–Mar |
| 42 | Steamboat Springs, CORoutt County | 69/100 | $398 | 57% | Jan–Feb–Mar |
| 43 | Destin, FLOkaloosa County | 69/100 | $352 | 62% | Feb–Mar–Apr |
| 44 | Marathon, FLMonroe County | 69/100 | $338 | 68% | Jan–Feb–Mar |
| 45 | Marco Island, FLCollier County | 69/100 | $372 | 60% | Feb–Mar–Apr |
| 46 | Big Sky, MTGallatin County | 69/100 | $452 | 55% | Jan–Feb–Mar |
| 47 | Incline Village, NVWashoe County | 69/100 | $412 | 55% | Jan–Feb–Mar |
| 48 | Las Vegas, NVClark County | 69/100 | $228 | 70% | Mar–Apr–Oct |
| 49 | Montauk, NYSuffolk County | 69/100 | $452 | 54% | Jun–Jul–Aug |
| 50 | New York, NYNew York County | 69/100 | $332 | 72% | Apr–May–Jun |
| 51 | Charleston, SCCharleston County | 69/100 | $298 | 66% | Apr–May–Oct |
| 52 | Kiawah Island, SCCharleston County | 69/100 | $452 | 56% | Jun–Jul–Aug |
| 53 | Sedona, AZYavapai County | 68/100 | $352 | 64% | Jan–Feb–Mar |
| 54 | Sonoma, CASonoma County | 68/100 | $365 | 60% | Jul–Aug–Sep |
| 55 | Cape Coral, FLLee County | 68/100 | $248 | 60% | Feb–Mar–Apr |
| 56 | Boston, MASuffolk County | 68/100 | $282 | 68% | Apr–May–Jun |
| 57 | Newport, RINewport County | 68/100 | $352 | 58% | Jun–Jul–Aug |
| 58 | Hilton Head Island, SCBeaufort County | 68/100 | $332 | 62% | Jun–Jul–Aug |
| 59 | Oceanside, CASan Diego County | 67/100 | $282 | 64% | Jun–Jul–Aug |
| 60 | Delray Beach, FLPalm Beach County | 67/100 | $298 | 64% | Jun–Jul–Aug |
The Ashota score blends modelled revenue, modelled occupancy, population and the breadth of demand drivers we track for each market. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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