Santa Rosa Beach, FL · Short vs mid-term

Short-term or mid-term rental in Santa Rosa Beach?

On modelled numbers, nightly short-term renting comes out ahead by $10,628 a year after costs. Nightly renting nets $67,388 on 53 turnovers; a monthly tenant at $6,000 nets $56,760 with a handful of moves a year.

Modelled estimate

Short-term net

$67,388

After 32% operating costs

Mid-term net

$56,760

After 14% operating costs

Difference

+$10,628

Short-term minus mid-term

Turnovers a year

53 vs ~2

Nightly vs monthly

Side by side

Short-term (nightly)Mid-term (monthly)
Gross income$99,100$66,000
Modelled operating costs−$31,712−$9,240
Net income$67,388$56,760
Pricing basis$445 a night at 61%$6,000 a month, 11 months let
Turnovers a year531–3
Furnishing and setupFull furnishing, linens, suppliesFurnished, lighter consumables
Income stabilitySeason-dependentPredictable while tenanted
Rule exposureDirectly affected by short-term rental rulesOften outside short-term rental rules at 30+ nights

Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers. Mid-term income assumes 11 let months out of 12 and a monthly rent modelled at 45% of a month of nightly revenue. Many owners in seasonal markets run a hybrid: nightly through peak season, monthly through the trough.

The hybrid option

Santa Rosa Beach demand peaks in Mar and bottoms in Sep, a 2.2× spread. Running nightly through the peak months and taking a mid-term booking through the trough usually beats committing to one model all year — especially where a 30-night booking also sidesteps local short-term rental restrictions.

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