Florida · Market rankings
Best Airbnb Markets in Florida
Every Florida market in the Ashota database, ranked on a composite of modelled revenue, occupancy, demand drivers and destination strength. Key West leads the state.
| # | Market | Ashota score | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Key West, FLMonroe County | 84/100 | $412 | 72% | Jan–Feb–Mar |
| 2 | Miami Beach, FLMiami-Dade County | 81/100 | $365 | 70% | Jun–Jul–Aug |
| 3 | Naples, FLCollier County | 77/100 | $392 | 62% | Feb–Mar–Apr |
| 4 | Fort Lauderdale, FLBroward County | 76/100 | $312 | 68% | Jun–Jul–Aug |
| 5 | Boca Raton, FLPalm Beach County | 74/100 | $312 | 63% | Jun–Jul–Aug |
| 6 | Santa Rosa Beach, FLWalton County | 73/100 | $445 | 61% | Feb–Mar–Apr |
| 7 | Key Biscayne, FLMiami-Dade County | 72/100 | $392 | 62% | Jun–Jul–Aug |
| 8 | Siesta Key, FLSarasota County | 71/100 | $398 | 65% | Feb–Mar–Apr |
| 9 | Islamorada, FLMonroe County | 71/100 | $372 | 68% | Jan–Feb–Mar |
| 10 | Longboat Key, FLSarasota County | 70/100 | $385 | 61% | Feb–Mar–Apr |
| 11 | Fort Myers, FLLee County | 70/100 | $268 | 61% | Feb–Mar–Apr |
| 12 | Destin, FLOkaloosa County | 69/100 | $352 | 62% | Feb–Mar–Apr |
| 13 | Marco Island, FLCollier County | 69/100 | $372 | 60% | Feb–Mar–Apr |
| 14 | Marathon, FLMonroe County | 69/100 | $338 | 68% | Jan–Feb–Mar |
| 15 | Cape Coral, FLLee County | 68/100 | $248 | 60% | Feb–Mar–Apr |
| 16 | Delray Beach, FLPalm Beach County | 67/100 | $298 | 64% | Jun–Jul–Aug |
| 17 | Hollywood, FLBroward County | 67/100 | $272 | 66% | Jun–Jul–Aug |
| 18 | West Palm Beach, FLPalm Beach County | 67/100 | $288 | 64% | Jun–Jul–Aug |
| 19 | Jupiter, FLPalm Beach County | 66/100 | $298 | 62% | Jun–Jul–Aug |
| 20 | Key Largo, FLMonroe County | 66/100 | $312 | 66% | Jan–Feb–Mar |
| 21 | St. Pete Beach, FLPinellas County | 65/100 | $305 | 66% | Feb–Mar–Apr |
| 22 | Boca Grande, FLLee County | 65/100 | $398 | 55% | Feb–Mar–Apr |
| 23 | Sanibel, FLLee County | 65/100 | $352 | 58% | Feb–Mar–Apr |
| 24 | Anna Maria, FLManatee County | 65/100 | $368 | 63% | Feb–Mar–Apr |
| 25 | Amelia Island, FLNassau County | 65/100 | $318 | 62% | Jun–Jul–Aug |
| 26 | Deerfield Beach, FLBroward County | 64/100 | $248 | 62% | Jun–Jul–Aug |
| 27 | Bonita Springs, FLLee County | 64/100 | $278 | 60% | Feb–Mar–Apr |
| 28 | Panama City Beach, FLBay County | 64/100 | $298 | 60% | Feb–Mar–Apr |
| 29 | Pompano Beach, FLBroward County | 64/100 | $252 | 63% | Jun–Jul–Aug |
| 30 | Palm Beach Gardens, FLPalm Beach County | 64/100 | $272 | 61% | Jun–Jul–Aug |
| 31 | Ponte Vedra Beach, FLSt. Johns County | 63/100 | $312 | 60% | Jun–Jul–Aug |
| 32 | Miami, FLMiami-Dade County | 63/100 | $282 | 68% | Apr–May–Jun |
| 33 | New Smyrna Beach, FLVolusia County | 62/100 | $252 | 62% | Jun–Jul–Aug |
| 34 | Treasure Island, FLPinellas County | 62/100 | $282 | 64% | Feb–Mar–Apr |
| 35 | Jacksonville Beach, FLDuval County | 62/100 | $258 | 61% | Jun–Jul–Aug |
| 36 | Fernandina Beach, FLNassau County | 62/100 | $292 | 60% | Jun–Jul–Aug |
| 37 | Dunedin, FLPinellas County | 62/100 | $248 | 63% | Feb–Mar–Apr |
| 38 | Tarpon Springs, FLPinellas County | 61/100 | $238 | 61% | Feb–Mar–Apr |
| 39 | Madeira Beach, FLPinellas County | 61/100 | $288 | 64% | Feb–Mar–Apr |
| 40 | Largo, FLPinellas County | 61/100 | $222 | 61% | Feb–Mar–Apr |
| 41 | Palm Coast, FLFlagler County | 61/100 | $228 | 57% | Jun–Jul–Aug |
| 42 | Sunny Isles Beach, FLMiami-Dade County | 61/100 | $298 | 65% | Jun–Jul–Aug |
| 43 | Holmes Beach, FLManatee County | 61/100 | $352 | 63% | Feb–Mar–Apr |
| 44 | Estero, FLLee County | 61/100 | $252 | 59% | Feb–Mar–Apr |
| 45 | Dania Beach, FLBroward County | 61/100 | $235 | 62% | Jun–Jul–Aug |
| 46 | Stuart, FLMartin County | 61/100 | $262 | 60% | Jun–Jul–Aug |
| 47 | Vero Beach, FLIndian River County | 61/100 | $258 | 60% | Jun–Jul–Aug |
| 48 | Cocoa Beach, FLBrevard County | 61/100 | $258 | 63% | Jun–Jul–Aug |
| 49 | St. Augustine, FLSt. Johns County | 61/100 | $248 | 63% | Apr–May–Oct |
| 50 | Daytona Beach, FLVolusia County | 60/100 | $218 | 61% | Jun–Jul–Aug |
The Ashota score blends modelled revenue, modelled occupancy, population and the number of distinct demand drivers we track for the market. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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