Madison, WI · Revenue
How much can an Airbnb make in Madison?
A typical three-bedroom short-term rental in Madison models out at $41,900 in gross annual revenue — about $198 a night across 212 booked nights (58% occupancy). After modelled operating costs you would keep roughly $28,492.
Gross annual revenue
$41,900
Range $32,700 – $53,600
Average nightly rate
$198
Nights booked
212 nights
58% occupancy
Revenue after costs
$28,492
32% modelled operating costs
Where the revenue comes from
| Nightly rate × nights booked | $198 × 212 |
|---|---|
| Gross annual revenue | $41,900 |
| Modelled operating costs | −$13,408 |
| Revenue before mortgage and taxes | $28,492 |
Modelled estimate (Ashota model v1). Annual revenue = modelled ADR × 365 × modelled occupancy, starting from market archetype benchmarks and adjusted for local demand drivers. No licensed short-term rental performance data is behind these figures yet, so treat them as a starting assumption to test against your own property, not an observed market result.
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