South Carolina · Market rankings

Most Seasonal Vacation Rental Markets in South Carolina

Where South Carolina demand concentrates into a short window — and where cash flow has to be planned around it.

Modelled estimate
#MarketShare of revenue in top 4 monthsNightly rateOccupancyPeak season
1Hilton Head Island, SCBeaufort County48%$33262%Jun–Jul–Aug
2Surfside Beach, SCHorry County48%$24857%Jun–Jul–Aug
3Myrtle Beach, SCHorry County48%$24860%Jun–Jul–Aug
4Fripp Island, SCBeaufort County48%$31252%Jun–Jul–Aug
5Folly Beach, SCCharleston County48%$29262%Jun–Jul–Aug
6Pawleys Island, SCGeorgetown County48%$28258%Jun–Jul–Aug
7Seabrook Island, SCCharleston County48%$36255%Jun–Jul–Aug
8Edisto Beach, SCColleton County48%$26253%Jun–Jul–Aug
9North Myrtle Beach, SCHorry County48%$26260%Jun–Jul–Aug
10Isle of Palms, SCCharleston County48%$37261%Jun–Jul–Aug
11Kiawah Island, SCCharleston County48%$45256%Jun–Jul–Aug
12Garden City Beach, SCHorry County48%$25256%Jun–Jul–Aug
13Beaufort, SCBeaufort County40%$21858%Apr–May–Oct
14Charleston, SCCharleston County40%$29866%Apr–May–Oct
15Columbia, SCRichland County39%$16556%Apr–Sep–Oct
16Greenville, SCGreenville County38%$18860%Apr–May–Jun

Seasonality is the share of modelled annual revenue that lands in the four strongest months. Above roughly 48% we call a market highly seasonal. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.

Want a second opinion on your property?

Send us the address and we will tell you what we think it can do, what the local rules require, and whether co-hosting makes sense for you.