South Carolina · Market rankings
Highest Airbnb Revenue Markets in South Carolina
South Carolina markets ranked by modelled gross annual revenue for a typical three-bedroom short-term rental. Kiawah Island models highest at $92,400.
| # | Market | Modelled annual revenue | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Kiawah Island, SCCharleston County | $92,400 | $452 | 56% | Jun–Jul–Aug |
| 2 | Isle of Palms, SCCharleston County | $82,800 | $372 | 61% | Jun–Jul–Aug |
| 3 | Hilton Head Island, SCBeaufort County | $75,100 | $332 | 62% | Jun–Jul–Aug |
| 4 | Seabrook Island, SCCharleston County | $72,700 | $362 | 55% | Jun–Jul–Aug |
| 5 | Charleston, SCCharleston County | $71,800 | $298 | 66% | Apr–May–Oct |
| 6 | Folly Beach, SCCharleston County | $66,100 | $292 | 62% | Jun–Jul–Aug |
| 7 | Pawleys Island, SCGeorgetown County | $59,700 | $282 | 58% | Jun–Jul–Aug |
| 8 | Fripp Island, SCBeaufort County | $59,200 | $312 | 52% | Jun–Jul–Aug |
| 9 | North Myrtle Beach, SCHorry County | $57,400 | $262 | 60% | Jun–Jul–Aug |
| 10 | Myrtle Beach, SCHorry County | $54,300 | $248 | 60% | Jun–Jul–Aug |
| 11 | Surfside Beach, SCHorry County | $51,600 | $248 | 57% | Jun–Jul–Aug |
| 12 | Garden City Beach, SCHorry County | $51,500 | $252 | 56% | Jun–Jul–Aug |
| 13 | Edisto Beach, SCColleton County | $50,700 | $262 | 53% | Jun–Jul–Aug |
| 14 | Beaufort, SCBeaufort County | $46,200 | $218 | 58% | Apr–May–Oct |
| 15 | Greenville, SCGreenville County | $41,200 | $188 | 60% | Apr–May–Jun |
| 16 | Columbia, SCRichland County | $33,700 | $165 | 56% | Apr–Sep–Oct |
Revenue is modelled as nightly rate × 365 × occupancy for a three-bedroom home. Bigger homes earn more; the bedroom pages on each market show the spread. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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