New Jersey · Market rankings
Most Seasonal Vacation Rental Markets in New Jersey
Where New Jersey demand concentrates into a short window — and where cash flow has to be planned around it.
Modelled estimate
| # | Market | Share of revenue in top 4 months | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Ocean City, NJCape May County | 48% | $298 | 54% | Jun–Jul–Aug |
| 2 | Long Beach Island, NJOcean County | 48% | $332 | 53% | Jun–Jul–Aug |
| 3 | Cape May, NJCape May County | 48% | $312 | 55% | Jun–Jul–Aug |
| 4 | Asbury Park, NJMonmouth County | 48% | $278 | 56% | Jun–Jul–Aug |
| 5 | Point Pleasant Beach, NJOcean County | 48% | $288 | 53% | Jun–Jul–Aug |
| 6 | Wildwood, NJCape May County | 48% | $252 | 52% | Jun–Jul–Aug |
| 7 | Atlantic City, NJAtlantic County | 37% | $182 | 58% | Mar–Apr–Oct |
Seasonality is the share of modelled annual revenue that lands in the four strongest months. Above roughly 48% we call a market highly seasonal. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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