New Jersey · Market rankings
Best Airbnb Markets in New Jersey
Every New Jersey market in the Ashota database, ranked on a composite of modelled revenue, occupancy, demand drivers and destination strength. Ocean City leads the state.
| # | Market | Ashota score | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Ocean City, NJCape May County | 61/100 | $298 | 54% | Jun–Jul–Aug |
| 2 | Asbury Park, NJMonmouth County | 61/100 | $278 | 56% | Jun–Jul–Aug |
| 3 | Long Beach Island, NJOcean County | 60/100 | $332 | 53% | Jun–Jul–Aug |
| 4 | Cape May, NJCape May County | 60/100 | $312 | 55% | Jun–Jul–Aug |
| 5 | Point Pleasant Beach, NJOcean County | 59/100 | $288 | 53% | Jun–Jul–Aug |
| 6 | Wildwood, NJCape May County | 56/100 | $252 | 52% | Jun–Jul–Aug |
| 7 | Atlantic City, NJAtlantic County | 56/100 | $182 | 58% | Mar–Apr–Oct |
The Ashota score blends modelled revenue, modelled occupancy, population and the number of distinct demand drivers we track for the market. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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