Nashville, IN · Occupancy & ADR
Nashville occupancy rate and average daily rate
A well-run Nashville short-term rental models at 53% occupancy — about 193 booked nights a year — at an average daily rate of $198. That works out to $105 of revenue per available night.
Occupancy
53%
193 nights booked
Average daily rate
$198
Revenue per available night
$105
ADR × occupancy
Typical stay length
4.2 nights
≈ 46 turnovers a year
Rate versus nights booked
In Nashville the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $178 | 59% | 217 | $38,566 |
| Market pricing | $198 | 53% | 193 | $38,303 |
| Price 10% over the market | $218 | 47% | 170 | $37,111 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 45% | $174 |
| Feb | 45% | $174 |
| Mar | 47% | $180 |
| Apr | 47% | $180 |
| May | 53% | $198 |
| Jun | 61% | $222 |
| Jul | 66% | $234 |
| Aug | 66% | $234 |
| Sep | 57% | $210 |
| Oct | 59% | $216 |
| Nov | 47% | $180 |
| Dec | 45% | $174 |
Compare Nashville with nearby markets
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