Indian Rocks Beach, FL · Occupancy & ADR
Indian Rocks Beach occupancy rate and average daily rate
A well-run Indian Rocks Beach short-term rental models at 64% occupancy — about 234 booked nights a year — at an average daily rate of $292. That works out to $187 of revenue per available night.
Occupancy
64%
234 nights booked
Average daily rate
$292
Revenue per available night
$187
ADR × occupancy
Typical stay length
4.2 nights
≈ 56 turnovers a year
Rate versus nights booked
In Indian Rocks Beach the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $263 | 72% | 262 | $68,809 |
| Market pricing | $292 | 64% | 234 | $68,211 |
| Price 10% over the market | $321 | 56% | 206 | $65,987 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 71% | $317 |
| Feb | 77% | $335 |
| Mar | 84% | $361 |
| Apr | 77% | $335 |
| May | 64% | $291 |
| Jun | 61% | $283 |
| Jul | 64% | $291 |
| Aug | 56% | $265 |
| Sep | 46% | $230 |
| Oct | 51% | $248 |
| Nov | 56% | $265 |
| Dec | 61% | $283 |
Compare Indian Rocks Beach with nearby markets
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