Market comparison

Lexington, KY vs Louisville, KY

On modelled numbers, Louisville carries the higher annual revenue and Louisville the stronger occupancy. Same state alternatives

Modelled estimate
Lexington, KYLouisville, KY
Modelled annual revenue$37,900$39,200
Nightly rate$182$182
Occupancy57%59%
Nights booked a year208215
Peak seasonFeb–Mar–AprApr–May–Jun
Season concentration42% in top 4 months38% in top 4 months
Modelled purchase price$270,000$270,000
Modelled cash-on-cash14%16%
Break-even occupancy36%36%
Mid-term monthly rent$2,450$2,450
Short vs mid-termCloseNightly ahead
Rule statusStatus unpublishedStatus unpublished
Market typeequestrianurban

Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers. Rule status is only stated where we hold an official source; otherwise it is marked as needing verification on each market's regulation page.

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