Market comparison
Charleston, SC vs Folly Beach, SC
On modelled numbers, Charleston carries the higher annual revenue and Charleston the stronger occupancy. Same county alternatives
Modelled estimate
| Charleston, SC | Folly Beach, SC | |
|---|---|---|
| Modelled annual revenue | $71,800 | $66,100 |
| Nightly rate | $298 | $292 |
| Occupancy | 66% | 62% |
| Nights booked a year | 241 | 226 |
| Peak season | Apr–May–Oct | Jun–Jul–Aug |
| Season concentration | 40% in top 4 months | 48% in top 4 months |
| Modelled purchase price | $445,000 | $435,000 |
| Modelled cash-on-cash | 20% | 17% |
| Break-even occupancy | 36% | 36% |
| Mid-term monthly rent | $4,000 | $3,950 |
| Short vs mid-term | Nightly ahead | Nightly ahead |
| Rule status | Status unpublished | Status unpublished |
| Market type | historic | atlantic-beach |
Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers. Rule status is only stated where we hold an official source; otherwise it is marked as needing verification on each market's regulation page.
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