Torrey, UT · Occupancy & ADR
Torrey occupancy rate and average daily rate
A well-run Torrey short-term rental models at 53% occupancy — about 193 booked nights a year — at an average daily rate of $238. That works out to $126 of revenue per available night.
Occupancy
53%
193 nights booked
Average daily rate
$238
Revenue per available night
$126
ADR × occupancy
Typical stay length
4.2 nights
≈ 46 turnovers a year
Rate versus nights booked
In Torrey the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $214 | 59% | 217 | $46,366 |
| Market pricing | $238 | 53% | 193 | $46,041 |
| Price 10% over the market | $262 | 47% | 170 | $44,602 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 38% | $188 |
| Feb | 40% | $195 |
| Mar | 47% | $217 |
| Apr | 53% | $238 |
| May | 61% | $267 |
| Jun | 68% | $288 |
| Jul | 70% | $295 |
| Aug | 68% | $288 |
| Sep | 61% | $267 |
| Oct | 53% | $238 |
| Nov | 40% | $195 |
| Dec | 36% | $181 |
Compare Torrey with nearby markets
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