Salt Lake area — Ogden, UT · Occupancy & ADR
Salt Lake area — Ogden occupancy rate and average daily rate
A well-run Salt Lake area — Ogden short-term rental models at 56% occupancy — about 204 booked nights a year — at an average daily rate of $218. That works out to $122 of revenue per available night.
Occupancy
56%
204 nights booked
Average daily rate
$218
Revenue per available night
$122
ADR × occupancy
Typical stay length
4.2 nights
≈ 49 turnovers a year
Rate versus nights booked
In Salt Lake area — Ogden the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $196 | 63% | 229 | $44,870 |
| Market pricing | $218 | 56% | 204 | $44,559 |
| Price 10% over the market | $240 | 49% | 180 | $43,169 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 76% | $277 |
| Feb | 76% | $277 |
| Mar | 72% | $264 |
| Apr | 43% | $179 |
| May | 36% | $159 |
| Jun | 49% | $198 |
| Jul | 58% | $225 |
| Aug | 58% | $225 |
| Sep | 47% | $192 |
| Oct | 40% | $172 |
| Nov | 45% | $185 |
| Dec | 72% | $264 |
Compare Salt Lake area — Ogden with nearby markets
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