Lincoln City, OR · Occupancy & ADR
Lincoln City occupancy rate and average daily rate
A well-run Lincoln City short-term rental models at 55% occupancy — about 201 booked nights a year — at an average daily rate of $235. That works out to $129 of revenue per available night.
Occupancy
55%
201 nights booked
Average daily rate
$235
Revenue per available night
$129
ADR × occupancy
Typical stay length
4.2 nights
≈ 48 turnovers a year
Rate versus nights booked
In Lincoln City the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $212 | 62% | 225 | $47,666 |
| Market pricing | $235 | 55% | 201 | $47,176 |
| Price 10% over the market | $259 | 48% | 177 | $45,755 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 45% | $204 |
| Feb | 47% | $210 |
| Mar | 52% | $224 |
| Apr | 54% | $231 |
| May | 56% | $238 |
| Jun | 62% | $258 |
| Jul | 69% | $279 |
| Aug | 69% | $279 |
| Sep | 60% | $252 |
| Oct | 54% | $231 |
| Nov | 47% | $210 |
| Dec | 45% | $204 |
Compare Lincoln City with nearby markets
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