Corolla, NC · Occupancy & ADR
Corolla occupancy rate and average daily rate
A well-run Corolla short-term rental models at 56% occupancy — about 204 booked nights a year — at an average daily rate of $365. That works out to $204 of revenue per available night.
Occupancy
56%
204 nights booked
Average daily rate
$365
Revenue per available night
$204
ADR × occupancy
Typical stay length
4.2 nights
≈ 49 turnovers a year
Rate versus nights booked
In Corolla the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $329 | 63% | 229 | $75,317 |
| Market pricing | $365 | 56% | 204 | $74,606 |
| Price 10% over the market | $402 | 49% | 180 | $72,309 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 43% | $299 |
| Feb | 45% | $310 |
| Mar | 54% | $354 |
| Apr | 58% | $376 |
| May | 63% | $398 |
| Jun | 69% | $431 |
| Jul | 74% | $453 |
| Aug | 72% | $442 |
| Sep | 58% | $376 |
| Oct | 49% | $332 |
| Nov | 45% | $310 |
| Dec | 43% | $299 |
Compare Corolla with nearby markets
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