Massachusetts · Market rankings
Highest Occupancy Vacation Rental Markets in Massachusetts
Where Massachusetts short-term rentals keep the calendar full. Boston models highest at 68% occupancy.
Modelled estimate
| # | Market | Modelled occupancy | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Boston, MASuffolk County | 68% | $282 | 68% | Apr–May–Jun |
| 2 | Salem, MAEssex County | 60% | $248 | 60% | Apr–May–Oct |
| 3 | Provincetown, MABarnstable County | 56% | $392 | 56% | Jun–Jul–Aug |
| 4 | Falmouth, MABarnstable County | 54% | $312 | 54% | Jun–Jul–Aug |
| 5 | Cape Cod, MABarnstable County | 54% | $312 | 54% | Jun–Jul–Aug |
| 6 | Chatham, MABarnstable County | 53% | $372 | 53% | Jun–Jul–Aug |
| 7 | Nantucket, MANantucket County | 52% | $598 | 52% | Jun–Jul–Aug |
| 8 | Edgartown, MADukes County | 52% | $525 | 52% | Jun–Jul–Aug |
Occupancy is the modelled annual average for a well-run, professionally priced listing — not a first-year figure for a new listing. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
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