Hawaii · Market rankings
Highest Occupancy Vacation Rental Markets in Hawaii
Where Hawaii short-term rentals keep the calendar full. Honolulu models highest at 72% occupancy.
Modelled estimate
| # | Market | Modelled occupancy | Nightly rate | Occupancy | Peak season |
|---|---|---|---|---|---|
| 1 | Honolulu, HIHonolulu County | 72% | $298 | 72% | Jan–Feb–Mar |
| 2 | Kihei, HIMaui County | 70% | $352 | 70% | Jan–Feb–Mar |
| 3 | Kailua-Kona, HIHawaii County | 70% | $298 | 70% | Jan–Feb–Mar |
| 4 | Lahaina, HIMaui County | 68% | $398 | 68% | Jan–Feb–Mar |
| 5 | Princeville, HIKauai County | 68% | $385 | 68% | Jan–Feb–Mar |
| 6 | Kapaa, HIKauai County | 68% | $312 | 68% | Jan–Feb–Mar |
| 7 | Hilo, HIHawaii County | 66% | $235 | 66% | Jan–Feb–Mar |
Occupancy is the modelled annual average for a well-run, professionally priced listing — not a first-year figure for a new listing. Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.
Want a second opinion on your property?
Send us the address and we will tell you what we think it can do, what the local rules require, and whether co-hosting makes sense for you.