Key Largo, FL · Occupancy & ADR
Key Largo occupancy rate and average daily rate
A well-run Key Largo short-term rental models at 66% occupancy — about 241 booked nights a year — at an average daily rate of $312. That works out to $206 of revenue per available night.
Occupancy
66%
241 nights booked
Average daily rate
$312
Revenue per available night
$206
ADR × occupancy
Typical stay length
4.2 nights
≈ 57 turnovers a year
Rate versus nights booked
In Key Largo the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $281 | 74% | 270 | $75,816 |
| Market pricing | $312 | 66% | 241 | $75,161 |
| Price 10% over the market | $343 | 58% | 212 | $72,713 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 76% | $348 |
| Feb | 79% | $357 |
| Mar | 81% | $366 |
| Apr | 71% | $329 |
| May | 63% | $301 |
| Jun | 60% | $292 |
| Jul | 63% | $301 |
| Aug | 58% | $283 |
| Sep | 50% | $255 |
| Oct | 55% | $273 |
| Nov | 63% | $301 |
| Dec | 73% | $338 |
Compare Key Largo with nearby markets
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