Florida · County intelligence

Manatee County vacation rental market

5 tracked short-term rental markets sit inside Manatee County. Across them, nightly rates model at $290 and occupancy at 60%, for roughly $64,275 of gross annual revenue on a three-bedroom home.

Modelled estimate

Markets in Manatee County

#MarketModelled annual revenueNightly rateOccupancyPeak season
1Anna Maria, FLManatee County$84,600$36863%Feb–Mar–Apr
2Holmes Beach, FLManatee County$80,900$35263%Feb–Mar–Apr
3Palmetto, FLManatee County$48,300$22858%Feb–Mar–Apr
4Ellenton, FLManatee County$43,300$21256%Feb–Mar–Apr

Why the county matters

Short-term rental rules in Manatee County rarely sit in one place. A home inside an incorporated city usually answers to that city's ordinance, while a home in unincorporated Manatee County answers to the county — often with different licence, inspection and minimum-stay requirements. County-level tourist development tax normally applies either way, on top of state sales tax.

Before buying, confirm two things: which jurisdiction the parcel actually sits in, and whether that jurisdiction caps or zones short-term rentals.

Rule status by market

Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers.

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