Denver, CO · Occupancy & ADR
Denver occupancy rate and average daily rate
A well-run Denver short-term rental models at 64% occupancy — about 234 booked nights a year — at an average daily rate of $218. That works out to $140 of revenue per available night.
Occupancy
64%
234 nights booked
Average daily rate
$218
Revenue per available night
$140
ADR × occupancy
Typical stay length
2.6 nights
≈ 90 turnovers a year
Rate versus nights booked
In Denver the two levers move against each other. Modelled outcomes at three pricing positions:
| Pricing position | Nightly rate | Occupancy | Nights | Gross revenue |
|---|---|---|---|---|
| Price 10% under the market | $196 | 72% | 262 | $51,280 |
| Market pricing | $218 | 64% | 234 | $50,925 |
| Price 10% over the market | $240 | 56% | 206 | $49,336 |
The trade-off uses a modelled price elasticity: a 10% price move shifts occupancy by roughly 12% in the opposite direction. Real elasticity varies by property and by season — treat this as a way to frame the decision, not a forecast.
Occupancy by month
| Month | Modelled occupancy | Modelled ADR |
|---|---|---|
| Jan | 56% | $198 |
| Feb | 59% | $205 |
| Mar | 67% | $225 |
| Apr | 69% | $231 |
| May | 69% | $231 |
| Jun | 69% | $231 |
| Jul | 64% | $218 |
| Aug | 61% | $211 |
| Sep | 67% | $225 |
| Oct | 69% | $231 |
| Nov | 61% | $211 |
| Dec | 56% | $198 |
Compare Denver with nearby markets
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