Market comparison

Santa Fe, NM vs Taos, NM

On modelled numbers, Santa Fe carries the higher annual revenue and Santa Fe the stronger occupancy. Same state alternatives

Modelled estimate
Santa Fe, NMTaos, NM
Modelled annual revenue$61,800$50,600
Nightly rate$282$252
Occupancy60%55%
Nights booked a year219201
Peak seasonApr–May–OctJan–Feb–Mar
Season concentration40% in top 4 months52% in top 4 months
Modelled purchase price$420,000$375,000
Modelled cash-on-cash16%13%
Break-even occupancy36%36%
Mid-term monthly rent$3,800$3,400
Short vs mid-termNightly aheadClose
Rule statusStatus unpublishedStatus unpublished
Market typehistoricski

Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers. Rule status is only stated where we hold an official source; otherwise it is marked as needing verification on each market's regulation page.

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