Market comparison

Boston, MA vs Salem, MA

On modelled numbers, Boston carries the higher annual revenue and Boston the stronger occupancy. Same state alternatives

Modelled estimate
Boston, MASalem, MA
Modelled annual revenue$70,000$54,300
Nightly rate$282$248
Occupancy68%60%
Nights booked a year248219
Peak seasonApr–May–JunApr–May–Oct
Season concentration38% in top 4 months40% in top 4 months
Modelled purchase price$420,000$370,000
Modelled cash-on-cash21%16%
Break-even occupancy36%36%
Mid-term monthly rent$3,800$3,350
Short vs mid-termNightly aheadNightly ahead
Rule statusStatus unpublishedStatus unpublished
Market typeurbanhistoric

Operating costs are modelled at 32% of gross revenue for a nightly rental (cleaning, supplies, utilities, platform fees, maintenance, insurance) and 14% for a monthly rental. Financing assumes a 25% down payment and a 30-year loan at 7%. These are planning assumptions, not quotes — replace them with your own numbers. Rule status is only stated where we hold an official source; otherwise it is marked as needing verification on each market's regulation page.

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